Sports Business Journal Article on Buying Impressions and Why Its Not Always Worth It

A Sports Business Journal Opinion piece by Patrick Heffernan. It illustrates how brands are still struggling to connect with consumers despite the large number of impressions they can but at the professional sports level. How could a Youth Sports Sponsorship change that? Contact RedLine Sports to find out. https://www.sportsbusinessdaily.com/Journal/Issues/2018/07/16/Opinion/Heffernan.aspx