E Sports Bubble

Has the traditional model of sponsorships for e sports created a less that ideal situation for sponsors of e sports?? While companies may be desperate to reach this generation of players may they have stepped out of their comfort zone and into a quagmire of more savvy consumers?? Courtesy of Axios   1 big thing:…

The “Cost” of Ice Hockey

Attached is a good article about elite hockey programs and the costs associated with them. From the travel to the coaching to the league fees alone, this provides some quality insight in what it takes to raise an elite athlete. RedLine Sports sees some real opportunities to help these families, getting involved as corporate sponsors…