Some interesting insights into what 2019 may bring in terms of consumer behavior. Does your business fall into one of these categories? Could you use help reaching these consumers? My company can help. Contact me if you would like to explore some opportunities on how. https://www.nielsen.com/us/en/insights/news/2018/drivers-of-change.html?
SOCCER MOMS HAVE CHANGED. …and so have their expectations. THE EVOLUTION OF THE SOCCER MOM As the landscape of youth sports is changing, so is the landscape of “Soccer Moms.” Well, not just “Soccer Moms,” but all parents who support their children’s pursuit of athletics and recreation. I’m sure we can all remember times when…
This is a great podcast to understand what goes into a great digital campaign. Andi Perelman from the Pittsburgh Penguins goes in depth with Sean Callanan to what they are looking to do with digital, its content and how they implement their media online. There is tons of great insights and parallels on what a…
Does your organization or league host a major youth sports tournament or event? Do they plan to soon? Here is a great article from Sports Destinations on things to consider if you are planning an event or tournament and how to pick the right destination for maximizing your results. Selecting the Right Location for…
I am really loving what 4Topps Seating is doing with Branded Seating. Could your facility or event use something like this? RedLine Sports can help find sponsors to include new Branded Seating at your facility or event. It allows sponsors a unique way to activate the sponsorship and your facility or event to let your…